Author name: Steve Goldberg

As a People-first Company, Southwest has always believed that nurturing a strong Culture is about nurturing our People. Before I started in Las Vegas in 1996 as a Customer Service Agent, I worked at a lot of companies that didn’t share that philosophy. It was almost like wearing a mask at work—you had to hold back a part of yourself to satisfy expectations and succeed at the job. From the jump, though, I could tell Southwest was different.

We want every Southwest Customer to feel welcomed, cared for, and appreciated throughout their travel journey. Our Employees are experts at doing just that—by connecting with Customers and tailoring the experience to each individual Customer’s expectations.